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MDA Technologies 1/2015

MDA Technologies 1/2015

NEWS AND MARKETS WIN

NEWS AND MARKETS WIN INDIA brings cutting edge technology to the subcontinent India’s economy is on the rise. Under the new government, many new reforms were established to modernize its industry. For modernization, new technology is needed. WIN INDIA with its four trade fairs presented products and solutions that are needed on India’s way to a new era. We visited the fair and experienced the new spirit of India firsthand. 16 MDA Technologies 1/2015

NEWS AND MARKETS Spicy food, crowded streets and rickshaws – India is all that. But since the election of the new government, last year, India strives to become more than that. Many reforms were established to modernize the country’s industry in order to live up to the huge potential that lies dormant in the globe’s second most populated nation. But to compete with the other economic superpowers, the country has to import loads of technology. Naturally, an international trade fair is the perfect opportunity for foreign companies to present products and solutions that are in demand in India. Hannover Milano Fairs India Pvt Ltd, Deutsche Messe’s subsidiary in India, organized WIN (World if Industry) INDIA which took place from 10-13 December 2014 in New Delhi. Strengthening its position The event reinforced its position as India’s leading trade fair for industrial technology during its run at the Pragati Maidan exhibition center in New Delhi. With exhibiting companies from 23 countries, WIN INDIA’s four trade fairs – Industrial Automation INDIA, MDA INDIA, CeMAT INDIA, and Surface Technology INDIA – presented a comprehensive range of products and technologies for factory, process and industrial building automation; power transmission and fluid power; materials handling and logistics; and surface treatment, respectively. “Companies exhibiting at WIN INDIA presented products and solutions that are crucial to India’s plans to modernize its industry,” said Wolfgang Pech, senior vice president at Deutsche Messe AG. “Particularly in sectors such as automation and logistics, India has to meet international standards to reach its goal of becoming a leading manufacturing nation. WIN INDIA is the platform where Indian companies buy the latest technologies and applications to streamline production and maximize energy efficiency.” The trade fair hosted 352 exhibiting companies, including global leaders such as Beckhoff, Cascade, Delta, Godrej, Festo, Hercules Hoists, HIWIN, Igus, Jungheinrich, Kelley Material Handling, Mitsubishi Electric, Pilz, Puma Pallet Trucks, Rittal, Schaeffler, Siemens, Veljan, and Weidmueller as well as buyer delegations from Adani Logistics, APM Terminal, Asian Paints, Celibi Cargo, DB Schenker, Godrej Interio, Harley Davidson, JCB, Mahindra and Mahindra, Maruti Suzuki India, Ozone Developers, Roop Automotive, Sandhar Group, and Toyota. China, Germany and South Korea contributed country pavilions. WIN INDIA attracted 9 439 visitors. Major exhibitors Video statements Video We spoke to exhibitors at WIN INDIA 2014 about the importance of the Indian market for their business. Answers come from managers of Bosch Rexroth, Schaeffler and Festo, among others. Beckhoff demonstrated PC-based control solutions at Industrial Automation INDIA. The company considers such solutions – which are used in industries such as building and energy automation, measurement technology, mechanical engineering, and process engineering – the technical building blocks of Industry 4.0/Smart Manufacturing. Beckhoff’s control technology is scalable from industrial PCs to mini PLCs and is precisely adaptable; TwinCAT software integrates real-time control with PLC, NC and CNC functions in a single package. The company also demonstrated the eXtended Transport System which is a new innovation in drive technology. With its strong presence Schaeffler India has been an integral part of India’s industrial development providing solutions for a wide range of applications. With its three brands LuK, INA and FAG Schaeffler offers a diverse range of products to cater to the automotive industry as well as to all major industrial segments: Power Transmission, Construction Machinery, Fluid Technology, Industrial Gears, Mining & Cement, Power Generation, Agricultural Engineering, Steel plants, Motorcycles, Textile Machinery, Machine tools, Renewable energy and so on. “Our products are made to stringent international quality standards of the Schaeffler Group and are designed to perform efficiently even in demanding operating conditions. Proximity to the customer and intimate knowledge of sector requirements has enabled Schaeffler India to provide innovative and customized solutions. In recent years, the WIN India trade show has become the ideal platform to show our portfolio of products for the booming Indian market and offers us the opportunity to come in close contact with our customers,” said Dharmesh Arora, President & CEO of Schaeffler India. Jungheinrich presented all types of industrial trucks at CeMAT INDIA. “We are very successful in India with our high-quality products and we have continuously expanded our business here since we established Jungheinrich Lift Truck India Pvt. Ltd in 2012,” said Klaus-Peter Simon, Managing Director, Jungheinrich Lift Truck India Pvt. Ltd. “In the future we will also concentrate on storage systems, because more and more Indian customers have to automate their logistics processes to meet the standards of industrialized nations.” More than just an exhibition India has been selected as Partner Country for Hannover Messe 2015. WIN INDIA hosted a special Partner Country area where exhibitors and visitors could learn about participation opportunities. The fair featured for the first time the Automation Application Park, which demonstrated start-to-finish solutions for integrated manufacturing and where Festo wowed visitors with its Supra Changer, which can transfer a rotational movement onto superconductive hovering magnets in a controlled, contactless way but without using control technology and without friction loss. The Supra Changer enables fast, complication-free tool changes and can be used in any industry that requires controlled levitation movement, such as laboratory automation, where a mechanical decoupling of endof-arm tool or work-piece holder from a manipulator is crucial to the application. At the MDA Forum, the focus was on energy efficiency and post-election market development in India’s power transmission and fluid power sectors. The International Purchase Managers’ Summit gathered participants from companies such as Bosch Management Services, Harley Davidson, Price Waterhouse Coopers, and Siemens to examine strategic purchasing factors such as innovation, time-to-market and cost-competitive sourcing. Next year’s WIN INDIA is scheduled for 9–11 December and will be held once again in New Delhi. www.hannovermesse.com MDA Technologies 1/2015 17

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